To maximize their effectiveness, color cases should be printed in color. When is it possible to create a dual advantage of being both low cost and differentiated? In this case, students assess whether Samsung Electronics has been able to achieve such a dual advantage, and if so, how this was possible. Moreover, Samsung Electronics' long-held competitive advantage is under renewed attack. Students also can assess how Samsung should respond to large-scale Chinese entry into its industry.

【書誌情報】

ページ数：26ページ

サイズ：A4

商品番号：HBSP-705508

発行日：2005/6/30

登録日：2011/7/29